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å Tuesday, November 17th, 2015

Y End-of-semester deliverables

December 1

– Final class meeting. Review unit 5 videos
– Course evaluation

December 8 or 15

Instructor will arrange individual meetings to review the following and to talk more generally about student performance throughout the semester. Instructor may offer more details.
1. Reflective writings for each unit
2. Photographic and digital (files when appropriate) documentation of projects from each unit.
3. Reflective document pdf of above for easy review. Design for clarity. We will view on screen.
4. Review sketchbook and research blog.

Place all of your work in Google Drive and share the folder with your instructor by Dec 15. Grades of work will be based on these files.

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í Unit 5: Overview & Assignment

Question:
How can a minute be defined by the designer and clearly understood by the viewing audience?

Overview:
TIME is one of the fundamental constructs of human experience. As designers, it is an essential in shaping both our processes and our products. We communicate by creating hierarchies — how a viewer encounters a sequence of events, how long it takes the eye to scan a fixed two dimensional surface (an image, text, diagram, etc.), the pacing and order in which our designs are viewed—all of these considerations are the foundation for constructing creative and dynamic visual communication.

The role of time in Graphic Design continues to expand and contract in all sorts of ways. There is more to comprehend, less time to spend on each encounter, greater networks to span, and larger audiences to reach.

Learning objectives:
– Perception: To develop a critical awareness of how time affects the reading of a design.
– Framing: To understand how framing (composition, in particular) affects meaning.
– Editing: To play with sequencing as a critical component to narrative
– Production: To be subjected to and practice with movie editing software

Assignment:
How can a minute be defined by the designer and clearly understood by the viewing audience? Make a video that lasts anywhere between 45 seconds and 1 minute and 30 seconds; QuickTime FORMAT (.MOV; H.264; 720p)
Movies should ideally be less than 100MB, with dimensions no larger than 1280×720.
Movies larger than 250MB will be rejected.
Movies should follow this naming convention: instructorlastname_yourusername.mov (ex: wedell_jpark01.mov)
Your name and instructor’s name should also appear at the beginning of your film.
Kickoff: November 17th
First Review: November 24th in section
Final presentations: December 1st
NOTE: Deliver videos to John Sunderland (3rd floor Type Shop) by 1PM MONDAY NOVEMBER 30th

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B Unit 5: Required Readings

Essay on the Importance of Time,” M. Sanjeeta

Notes on the Poetics of Time from: Temporality in Life as Seen Through Literature,”
Lawrence Kimmel

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William Kentridge

Un Homme Qui Dort
The Man Who Sleeps – Bernard Queysanne

Christian Marclay

Time in terms of “timing” of sound an image (abstraction)
1935-1937 Len Lye – “Kaleidoscope”

A Colour Box – hand painted film
https://archive.org/details/A_Colour_Box

Trade Tattoo

An Optical Poem – produced by Oskar Fischinger 1938

John Whitney

Walter Ruttmann – Lichtspiel Opus 1,2,3,4 -The first abstract film screened publicly – 27 April 1921

Symphonie Diagonale Viking Eggeling

Hans Richter – Rhythm.21

“Ballet mecanique” (1924)

Time as in sequencing (complex sequencing / Spacial relationships)

Maya Deren – ritual in transfigured time

(should be watched with no sound)

“Meshes of the Afternoon” (1943) Short Film
http://www.metacafe.com/watch/5412965/meshes_of_the_afternoon_1943_short_film_public_domain/

Witch’s cradle (Maya Deren , M. Duchamp – 1943)

Corti surrealisti Man Ray Fernand Leger & Marcel Duchamp, 1923 1929

Early animation + Linking image with sound

Silly Symphony (was the beginning of animation/ disney + where they were able to link up the image with the sound for the first time)

Gertie the Dinosaur

First Silent FilmThe Lumiere Brothers – “Arrival of a Train at La Ciotat” – First silent documentary film – (1896)

Timing based on Actor in a Scene
Harold Lloyd’s “Safety Last”- 1923

Films That Rely on timing but are empty

Structuralist film

Wavelength (Michael Snow, 1967)

Andy Warhol’s Empire

Warhol eating a burger

Contemporary Artists video:

David Lynch

Bill Viola

Nam June Paik

Ann Hamilton
http://www.annhamiltonstudio.com/videosound/aleph_video.html

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